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Analogies and Metaphors

Problem solvingCreative: idea generation

Reference model

Analogies and Metaphors FrameworkA canvas of 5 boxes laid out on a grid of 3 columns and 3 rows: Source Domain, Target Domain, Insight, Analogy, Application.Source DomainThe familiar concept used forcomparison.Target DomainThe unfamiliar problem or ideabeing explored.InsightThe new understanding or ideagenerated from the analogy.AnalogyThe specific comparison made between the source and target.ApplicationHow the insight can be applied to the target problem.

Connecting the known to the unknown can spark innovation.

About this model

Analogies and metaphors are cognitive tools that help in understanding and generating ideas by linking new concepts to known experiences.

Originator not stated.

How to read it

  • Look for connections between familiar and unfamiliar concepts.
  • Identify key insights that emerge from the comparisons.

What this does

Uses comparisons to clarify complex ideas, stimulate creative thinking, and generate new insights by relating familiar concepts to unfamiliar problems.

When to use it

Use it when teams struggle to understand a problem or need fresh ideas by connecting different domains or experiences.

Not when: Do not use it when the problem is straightforward or requires precise technical language without ambiguity.

What happens next

Explore the generated ideas with a prioritization tool to decide which to pursue.

Golden thread

Builds on ←

  • Problem statement
  • Idea generation techniques

Feeds into →

  • Action plan

Use this tool, free

Sign in to open the worksheet. Your work saves as you type, the AI can draft the parts you have not filled in, and you finish with an analysis and a 30/60/90-day action plan.

Drafted with AI and reviewed by Eccellere on 04/11/2026. Guidance, not advice: apply your own judgement.